Privacy Policy

Last updated: January 2025

Introduction

At Blayz, we take your privacy seriously. This Privacy Policy explains how we collect, use, and protect your information when you use our automated Meta Ads analytics platform.

By using Blayz, you agree to the collection and use of information in accordance with this policy.

Information We Collect

Account Information

  • Email address and basic profile information when you sign up
  • Meta/Facebook account connection details (via OAuth)
  • Ad account IDs and campaign data you choose to analyze

Meta Ads Data

  • Campaign performance metrics (impressions, clicks, conversions, spend)
  • Ad set and ad-level data for analysis
  • Demographic and geographic performance breakdowns
  • This data is accessed read-only through Meta's official API

Usage Information

  • How you interact with our platform
  • Reports generated and analysis requested
  • Technical information like IP address and browser type

How We Use Your Information

  • Provide our service: Generate AI-powered analytics and recommendations for your Meta Ads
  • Improve our platform: Enhance our analysis algorithms and user experience
  • Communicate with you: Send important updates, support responses, and product announcements
  • Ensure security: Protect against fraud and unauthorized access

Data Security

We implement industry-standard security measures to protect your data:

  • All data transmission is encrypted using HTTPS/TLS
  • Access to Meta data is read-only through official APIs
  • Data is stored securely with Supabase (SOC 2 Type 2 compliant)
  • Regular security audits and monitoring
  • Limited access controls - only authorized personnel can access data

Data Sharing

We do not sell, trade, or rent your personal information. We may share data only in these limited circumstances:

  • Service providers: Trusted third-party services that help us operate (like Supabase for database hosting)
  • Legal requirements: When required by law or to protect our rights
  • Business transfers: In the event of a merger or acquisition (with notice to users)

Your Rights

You have the following rights regarding your data:

  • Access: Request a copy of your personal data
  • Correction: Update or correct inaccurate information
  • Deletion: Request deletion of your account and associated data
  • Portability: Export your data in a machine-readable format
  • Disconnect: Revoke Meta account access at any time

To exercise these rights, please contact us at the information provided below.

Cookies and Tracking

We use essential cookies and similar technologies to:

  • Keep you logged in to your account
  • Remember your preferences and settings
  • Analyze platform usage to improve our service

You can control cookies through your browser settings, though some features may not work properly if disabled.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any significant changes by email or through our platform. Your continued use of Blayz after changes are posted constitutes acceptance of the updated policy.

Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us:

Email: privacy@blayz.io

Support: Through your Blayz dashboard

Response Time: We typically respond within 48 hours